Editing Surveillance Capitalism (section)

== <span style="color: #FFFFFF;">Remembering</span> ==
* '''Surveillance Capitalism''' — The economic logic that treats human behavior as raw material for extraction and prediction.
* '''Behavioral Surplus''' — The extra data collected by an app that isn't needed for the app to function, but is used to build a profile of you.
* '''Shoshana Zuboff''' — The Harvard professor who authored the definitive book on this subject.
* '''The Prediction Imperative''' — The drive for companies to collect as much data as possible to make their predictions of human behavior 100% accurate.
* '''Data Extraction''' — The process of collecting "Signals" from your digital and physical life (e.g., how long you hover over a photo).
* '''Psychographic Profiling''' — Grouping people based on their personality, values, and fears, rather than just their age or location.
* '''Instrumentarian Power''' — Power that works by "Nudging" and "Modifying" your behavior through digital environments, rather than through physical force.
* '''The Right to the Future Tense''' — The human right to live a life that hasn't been pre-determined by an algorithm.
* '''User Agreement (ToS)''' — The legal contract you "Sign" (without reading) that gives a company the right to surveil you.
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