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Intertemporal Choice
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== <span style="color: #FFFFFF;">Remembering</span> == * '''Intertemporal Choice''' β The study of how people make choices about what and how much to do at various points in time. * '''Present Bias''' (Hyperbolic Discounting) β The tendency to "Over-value" immediate rewards and "Under-value" future rewards (e.g., $100 today feels much better than $110 in a year). * '''Exponential Discounting''' β The "Rational" way to value the future (e.g., valuing money less by a "Constant percentage" every year). * '''Time Inconsistency''' β When you "Make a plan" for the future but "Change your mind" when the time arrives (e.g., "I'll start my diet tomorrow"). * '''Precommitment''' (Ulysses Contract) β A technique where you "Tie your hands" today to "Force" your Future Self to behave (e.g., "Deleting your social media" to focus on work). * '''The Marshmallow Test''' β The famous experiment where children were offered "1 marshmallow now or 2 marshmallows later" to measure their "Delayed Gratification" ability. * '''Self-Control''' β The "Mental Muscle" used to resist the Present Bias. * '''Projection Bias''' β The tendency to think your "Future Self" will have the same "Desires" as your "Present Self" (e.g., "I'm not hungry now, so I won't buy food for dinner"). * '''Intertemporal Budget Constraint''' β The economic limit of what you can spend over your "Whole Life" (Current wealth + Future earnings). * '''Sophisticated vs. Naive''' consumers: ** '''Naive''': Thinks they will "Have more self-control tomorrow." ** '''Sophisticated''': Knows they will "Be tempted tomorrow" and takes steps to "Prevent it" today. </div> <div style="background-color: #006400; color: #FFFFFF; padding: 20px; border-radius: 8px; margin-bottom: 15px;">
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