Editing Framing and Priming (section)

== <span style="color: #FFFFFF;">Remembering</span> ==
* '''Framing''' — The concept that the "Way a choice is described" affects the decision made (even if the underlying facts are the same).
* '''Priming''' — The "Automatic" activation of certain "Concepts" or "Associations" in memory, which then "Influences" how we process new information.
* '''Semantic Framing''' — Using "Different Words" for the same thing (e.g., 'Enhanced Interrogation' vs. 'Torture').
* '''Gain vs. Loss Framing''' (Prospect Theory):
** '''Gain Frame''': Focuses on what is "Saved."
** '''Loss Frame''': Focuses on what is "Lost."
* '''Attribute Framing''' — Focusing on a "Single Quality" (e.g., '80% Lean meat' sounds better than '20% Fat meat').
* '''Contextual Priming''' — Being influenced by the "Environment" (e.g., people in a "Tidy" room are more likely to "Behave" than people in a "Messy" room).
* '''Social Priming''' — When seeing a "Group" or "Stereotype" changes your own behavior (e.g., people "Walked slower" after being primed with words about the 'Elderly').
* '''The Availability Heuristic''' — The tendency to "Think something is important" just because it is "Easy to remember" (Primed by recent news).
* '''Subliminal Priming''' — When the brain is influenced by images or words that are "Too fast to see" consciously (Controversial and mostly weak).
* '''Media Framing''' — How news channels "Package" a story (e.g., is a protest a 'Fight for Rights' or a 'Riots and Chaos'?).
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